In 1993’s Groundhog Day, the character played by actor Bill Murray relives the same day over and over again.
Fast forward to 2021 and you couldn’t blame Ontario’s 400,000 retail and small business owners for feeling the same way.
With the third lockdown in full swing, Ontario retailers have had to hire and fire staff, buy and markdown inventory, and open and close stores in a never-ending merry-go-round of financial and emotional pain and uncertainty. Stuck in a holding pattern and frustrated with governments that appear to move in slow motion, these entrepreneurs have had to innovate just to tread water in an industry at the forefront of COVID-19’s wrath.
As we complete the third week of a six-week stay-at-home order and economic shutdown, Ontario retailers and small business owners are in tough.
With non-essential retailers closed and essential retailers capped at 25% capacity, there is limited cash flow to help pay never-ending …