Ever wondered how to start a clothing line? There are so many opportunities when it comes to selling apparel online. People always need clothes, and fashion trends constantly change—there’s always something to sell and someone to sell it to.
But with that opportunity also comes lots of competition. So when you’re figuring out how to start your clothing business, it’s important to find ways to stick out in a saturated market. That’s why we outlined a methodical approach to starting your clothing business.
When you first get started, it’s a good idea to get acclimated to the industry and its current state. What’s the current landscape for selling apparel online? Market research will tell you who’s selling, who’s buying, and why—along with other insights that can inform your approach to your clothing business. Here are some resources for conducting market research: